TY  - BOOK
AU  - Davenport,Thomas H.
AU  - Harris,Jeanne G.
TI  - Competing on analytics : : the new science of winning 
SN  - 9781422103326 
U1  - 658.4013 
PY  - 2007///
CY  - Boston,  Massachusetts : 
PB  - Harvard Business School Press, 
KW  - MATEMÁTICAS FINANCIERAS
KW  - ESPIONAJE EN LOS NEGÓCIOS
N1  - Foreword / by Gary Loveman --; The nature of analytical competition --; What makes an analytical competitor? --; Analytics and business performance --; Competing on analytics with internal processes --; Competing on analytics with external processes --; Building an analytical capability --; A roadmap to enhanced analytical capabilities --; Managing analytical people --; The architecture of business intelligence --; The future of analytical competition
ER  -